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10 April 2007

PUNCH is a CreateAthon Partner

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PUNCH will be CreateAthon’s representative for the Central Virginia region.  CreateAthon is a 24-hour, work around the clock, creative blitz during which advertising agencies generate advertising services for local non-profits that have little or no marketing budget.  CreateAthon, an international event, will be conducted in Central Virginia September 13-14.

Since the program’s expansion from a single market to an international effort in 2001, more than 40 agencies have joined the CreateAthon network, holding events in their cities.  This effort has benefited 833 non-profit organizations with 1,809 projects valued at $7 million.  Since 1998, a growing list of design and advertising agencies across the U.S. have donated their expertise to help out non-profits in their respective regions.

In the past, CreateAthon firms have created websites, advertising, posters, logos, letterhead, business cards, brochures, marketing plans, and more.  PUNCH will be the only CreateAthon firm in the Richmond area and is actively seeking applications from local non-profits.

Kelly Adams, managing partner of PUNCH, says, “We are serious about supporting the non-profit agencies in our community and are pleased to be able to support them while doing what we do best.  We know that our local non-profits work very hard to satisfy their missions.  Unfortunately, we also know that they must often spend the money that they raise on operating expenses.  Although they deserve cutting-edge marketing materials, they are simply unable to afford them.  CreateAthon is a tremendous way for PUNCH to support the important work that these agencies do in our community.”

A panel of impartial judges with expertise in 501(c)3 business practices will evaluate the applications and choose at least five of the most compelling to receive design work from PUNCH. Non-profits interested in applying to be a CreateAthon beneficiary should download an application from PUNCH’s website at www.theartofimpact.com.  The deadline for applications is July 7, 2007.

Download application. (PDF)

PUNCH specializes in print advertising and design, corporate identity and branding, multimedia design and illustration, as well as media planning.  The firm’s clients include the Richmond Ballet, Anthem Blue Cross and Blue Shield, TerraForge, and Capital One.  For more information, visit www.theartofimpact.com.

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